Content and Panda
Panda has been breaking allot of people over the new quality control it has introduced, and how this will affect websites and rankings. While plenty of the discussion is legitimate, there is also a great deal of confusion as to how this will affect website owners and their sites. Let’s take a quick tour of Panda that will have you better understanding just what it’s all about and we won’t take but a couple of minutes of your time.
Panda began as a human quality rater who looked at hundreds of different sites. Computers were then taught to carry out those same tasks and to copy the human raters. Once the algorithms were sufficiently accurate enough to be able to predict what the humans scored, they were let out to ravage the millions of sites on the net. The main reason this has been so huge is because all past algorithm changes when machine base while the panda is human based.
Panda isn’t a page penality. It penalizes an entire site. So if a certain percentage of your site’s pages fall below Panda’s algorithm your whole website will suffer. So lets look closer at the Panda and how we can learn to play with him and not against him.
1. Duplicate Content Panda wants you to have orginal content above the fold at all times. While we don’t know what Panda considers adequate, original content SEOmoz uses a 95% threshold to judge on duplicate content, which means that if 95% of a page matches another it will be flagged.
2. Where’s the Content If pages exist just that they can link to another page and they offer little or no content of value you can bet Panda is going to be penalizing you.
3. Overlapping Articles Each page on your website should address a topic not a variation of a keyword from another page. So rather than just changing the order of the words in your keyword phrase why not try to create new pages with new topics.
4. High Ad Ratio Putting a high number of ads on a page is pretty common. Everybody knows that ads don’t really provide your visitor with the best experience of content and it’s because of this thinking that the spam team and panda is against them, so don’t have to many ads on your website.
5. Affiliate Links & Auto Generating Content auto generated content and machine spun content will not be accepted under the rule of panda. This is very common with affiliate sites that are almost completely machine generated pages.
If you want to stay in Panda’s good books and you don’t want to find yourself punished by Panda then implement these things we’ve discussed and you’ll stay on Panda’s good side. Have your website content so engaging that after a visitor arrives on your site, they are so engaged they stay on the page almost forgetting the rest of the internet exists. Panda will notice that people are sticking around and will reward you, just as Panda would punish you if people were hitting the back button.
While there’s a lot of fear around Panda once you understand just what its motive is you can lose the fear. Get a Web Design that will have panda loving you, Contact Business Web Designs
